SEPTEMBER 2020CIOAPPLICATIONS.COM8IN MY Viewon-emergency medical transportation industry offers a window into workflow dynamics. The digital landscape that is integral to almost all business and industry today continues to evolve exponentially, and for companies to maintain a competitive edge, workflow practices must keep pace. The coordination of technology and staff workflows at all levels of the corporate structure, and the ability to refine the paradigm to meet changing needs, is a solution that is easier said than done.Every company should maintain a holistic view of where technologies are headed and what advancements in workflow are coming. By investing in new innovations, companies can keep their products and services relevant.A few years ago, in the non-emergency medical transportation (NEMT) industry it seemed as if, almost overnight, all organizations had moved their workflows to agile methodology. We are now seeing CIOs, CTOs and other corporate leaders taking a second look at its benefits. They're developing hybrid strategies that combine the complementary attributes of agile testing and analysis with waterfall methodology's traditional linear approach to development of stakeholder engagement and planning solutions.At LogistiCare-Circulation, we are leveraging the hybrid approach as much in the products we provide as the way we bring resources together virtually to create them. These products are going beyond their primary purpose to generate data based on the way in which they're used. This information may then be compiled for clients or fed back into the design as we work to improve future offerings.Current trends:Social Responsibility - It's no secret social responsibility is having a major impact on the success of companies and their products. Whether by public or private actions of leadership, causes with which the company aligns, or how sustainable it is in production methods, consumers are paying attention. We're seeing that these factors influence buying decisions perhaps as much as the products themselves. There is a greater conscientiousness in product design and companies are asking; "are we working ethically or sustainably enough?" and then adjusting accordingly.Part of the social responsibility equation is evident in contracting processes. Companies are moving away from only protecting themselves to protecting relationships with third parties. It's part of a national change in social consciousness that is making what once were considered "normal terms and conditions" archaic.Co-Location - Still very much a growing trend, co-location is accepted within many industries, particularly those heavily reliant on technology. It has proven to be cost-effective to hire talent in less-saturated markets. A smaller workforce coming into an office means less overhead forspace EVOLVING WORKFLOW LANDSCAPE PRESENTS CHALLENGES AND OPPORTUNITIESBONNIE MARKO, VICE PRESIDENT OF PRODUCT FOR LOGISTICARE-CIRCULATION, LOGISTICARE AND KATHLEEN LOREY, VICE PRESIDENT OF ENTERPRISE OPTIMIZATION SERVICES AND PARTNERSHIPS, LOGISTICARENBonnie Marko
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